Case Studies

YBVR provides immersive tech to Bowling for the IBF Super World Championships at Dubai

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Bowling

A live scenario piloting the ‘fan in control’ experience that immerses fans through StrikeCloud took place at the IBF Super World Championships 2021 from Dubai in November, powered by YBVR. SAN JOSE, Calif., Dec. 22, 2021 /PRNewswire/ — YBVR, the leading immersive XR streaming solution that unlocks live event emotions for millions of viewers across devices, today presented the technology pilot conducted in Dubai this November at the IBF Super World Championships from Dubai Expo 2020. Thanks to YBVR immersive tech, bowling fans from around the world have enjoyed a live immersive experience from home and in mobility, from multiple devices – Mobile (Phones/Tablets), Web (PC/MAC) and Oculus VR headsets. Fans from 83 countries took the opportunity to feel as if they were present at the finals of the World Championships. Thousands of beta users have tested the StrikeCloud Immersive concept, with high interest from users in Sweden and USA as both countries medaled. With YBVR patented tech, fans can select the preferred angle with a multi-cam choice and an immediate synchronized camera change. On top of this, they can also select 360-degree views to check out the actions from the lanes, close up! “At the very start of our digital transformation plans, we connected with YBVR to help us discover a new distinctive way to unlock the sport’ said Chris Neilson, Innovation & Business Development Director at IBF”. He continued: “It’s been extremely exciting to see this vision come to life during our IBF Super World Championships at Dubai Expo2020, showcasing the flexible interactively to consume the sport by providing full control to the fan across multiple devices. By immersing fans from anywhere into our outdoor setup ensured we could celebrate with the loyal bowling enthusiasts and welcome the new fans with a well-balanced hybrid experience that will take bowling into the next millennium”. “YBVR is proud in being part of the journey with IBF and the International Bowling community’ said Hector Prieto, YBVR CEO. ‘We will support and be there with key stakeholders of bowling to ensure everyone across the world can enjoy in real-time, the live emotions of sport bowling!” After this validation, the industry has ambitious plans for the full deployment of the YBVR technology across National Federations, broadcasters, academies, and tournament organizers. Very soon, the emerging Virtual Ticket to the Metaverse of Sports will allow passionate bowling fans to feel the sport closer than ever before, regardless of the limitations of space for those that cannot be physically present at a tournament itself. Try out on your device: The immersive bowling experience StrikeCloud 360. About YBVR YBVR is re-defining the way fans experience live sports and entertainment engaging from home, and in-venue. Even without being in-venue, fans can now experience the magic of ‘being there’. YBVR tech enables a new immersive and interactive dialogue with sport fans, especially the new generations. YBVR cloud-based tech empowers sport and music event organizers and right-holders with new assets for engagement and monetization. Fans can decide when, how, what and with whom to enjoy live streaming with premium viewing experiences, in real-time, and across devices. YBVR headquarters are in California with a development team in Madrid and commercial presence in Japan, Singapore, and Australia. About International Bowling Federation (IBF) The International Bowling Federation represents member federations and bowlers from across the world. At the heart of what we do, uniting us all, is our mission to connect the world with the greatness of bowling. Connecting further, faster, for all. Ninepin, Tenpin, academy, para, male, female, young, old; whoever you are, wherever you come from, our sport crosses cultures. Truly inclusive, united by a passion for bowling, we bring the world closer together by innovating our sport with technology and data. Championing the best of bowling. Guardians of our sport, we show bowling at its best. By removing the complexity and barriers to play, without compromising the integrity of our sport. IBF is the International governing body for the sport of Tenpin, Ninepin and Para Bowling representing five continental zones and 114 member federations. IBF was recognized by the International Olympic Committee (IOC) in 1979 as the world governing body for the sport of Bowling and by the International Paralympic Committee (IPC) in 2019 for Para Bowling.

Euroleague Final Four

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Euroleague Final Four

Fans can get closer than ever to the Turkish Airlines EuroLeague Final Four with the ground-breaking launch of a unique virtual reality experience for this month’s season finale in Cologne. The Final Four VR Pass will offer unprecedented up-close access to the on-court action, bringing home the emotions of the live event like never before. A digital control room will let fans curate their own viewing experience by choosing among 12 live feeds, including four 180-degree cameras on the backboards and in the area of the courtside seats. Users have the freedom to switch between cameras in real-time to decide which ones they watch and how they watch them. The pass may be bought as a virtual ticket at a base price of 15€ by clicking here. A code can then be redeemed in the EuroLeagueTV VR App, available on Android, iOS and Oculus, giving full VR access to all four games of the Final Four. Due to the inability of fans to attend the Final Four this season due to health and safety protocols surrounding the global pandemic, the Final Four VR Pass is a chance to witness the event in a whole new way. Passes will be limited to the number of regular tickets, 14,210, that would have been sold for the Lanxess Arena under normal circumstances. The VR Pass will be offered to those fans who had bought tickets for the canceled 2020 Final Four and to current EuroLeague TV subscribers with a 50% discount. The Final Four VR Pass is a collaboration between Euroleague Basketball and Yerba Buena VR Inc. (YBVR), a leading developer of end-to-end VR video streaming solutions and services. YBVR has a special focus on premium quality video and easy-to-deploy experiences, using patented immersive technology to offer 8K streaming at 60 frames per second with zero-buffering, instant camera change capability. Alex Ferrer Kristjansson, Euroleague Basketball Marketing and Communication Senior Director, said: “Since the cancellation of last season’s Final Four we have been working hard to bring our fans the best possible experience during their absence from the arenas due to the pandemic. The VR Pass will allow our fans to live the Final Four almost like a player”. Hector Prieto, Co-Founder and CEO of YBVR, said: “It is exciting to work hand-in-hand with Euroleague Basketball in pioneering a Virtual Reality experience. The most rewarding thing is allowing devoted basketball fans to really feel the emotions of the live Final Four, experiencing the action at home as if they were courtside in Cologne.”

World Bowling

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World Bowling Case Study

World Bowling and YBVR, the Silicon Valley immersive technology company, have announced a three-year partnership that will allow millions of fans to experience bowling like never before. YBVR, who has showcased its VR live streaming technology in top sports events like The Australian Open, will work with bowling’s international governing body to deliver the next generation of immersive technology in a multidevice strategy. “We are very excited with this opportunity to take the world of bowling to the next level, and attract new audiences around the world,” said Hector Prieto, YBVR CEO. The partnership will create vibrant and immersive experiences for bowling fans, bringing a new degree of engagement through virtual reality and interactive features. Together, World Bowling and YBVR will work to deliver new content and engage fans with a variety of Apps, software, and innovative solutions that allow for a personalized experience for every user. YBVR technology deploys 8K VR quality streaming and instant camera change in its broadcastings, allowing viewers to catch every second of the action from multiple points of view. Athletes, Coaches and fans will experience a 360 degree vision of the action, along integrated social and interactive capabilities that will connect them in ways until now impossible. “YBVR is an essential piece of the jigsaw in our “Bowling Evolved” strategy, providing multiple ways for our athletes and fans to experience, consume and engage with our elite, para bowling and academy content,” said Chris Neilson, Innovation & Business Development Director, World Bowling. Under the agreement, World Bowling and YBVR will develop a new future for VR coaching and education with further enhancements and integration into the global application for gamification and tournament data tracking. Neilson continues: “Users will be able to consume content via a multi-cam mobile experience in 2D, 180 and 360 with supportive features, real-time statistics and scoreboards for the complete XR experience”. About YBVR – Based in Silicon Valley and Madrid, YBVR is a technology start-up building the next generation VR video distribution platform. The company specializes in providing the best immersion for VR streaming for all devices, all with a single platform. Its technology has already delivered immersive experience to audiences of greatest tennis events, including Australian Open, Laver Cup and Davis Cup. About World Bowling – World Bowling is the International governing body for the sport of Tenpin, Ninepin and the newly formed ParaBowling representing five continental zones and 114 member federations. World Bowling was recognized by the International Olympic Committee (IOC) in 1979 as the world governing body for the sport of Bowling and by the International Paralympic Committee (IPC) in 2019 for ParaBowling. For more information and interviews, please contact: Media Contacts: YBVR ybvr@ybvr.com World Bowling Media Department media@worldbowling.org

Laver Cup 2019

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Laver Cup

Laver Cup global VR streaming with the highest video quality using YBVR tech An outstanding immersive experience for tennis fans to enjoy Laver Cup in Virtual Reality. The best VR video live experience will be broadcasted from the Laver Cup tournament: 8K at 60 frames per second video, with instant camera change from the user, who can choose any of the 12 camera positions at the tennis court. The best tennis captured with two 360 degrees cameras close to the benches of the players and two 180 ones at the edges of the court, to follow your team like you were there in the front row or better. Fans will be able also to enjoy tennis from the Director’s Chair, where they can select which view out of 8 cameras they want to enjoy at each moment, with the same choice capability that the Broadcast Director. Laver Cup VR application will be available for Oculus Go (Oculus store) and HTC Vive Focus (Viveport store) from the beginning of the tournament. Highlights of the day, match points and featured immersive content will be available globally. Live matches will be watched from Europe. The five live Laver Cup VR session times are as follows: Friday, September 20: 13:00, Match 1 (singles) f/b Match 2 (singles) Friday, September 20: 19:00, Match 3 (singles) f/b Match 4 (doubles) Saturday, September 21: 13:00, Match 5 (singles) f/b Match 6 (singles) Saturday, September 21: 19:00, Match 7 (singles) f/b Match 8 (doubles) Sunday, September 22: 12:00, Match 9 (doubles) f/b Match 10 (singles), Match 11 (singles), Match 12 (singles) and a Decider, Match 13 (doubles) if points are even. VR Highlights and more content will be available by 24h after the match and can be watched into the Laver Cup VR APP after the event. With 4 different camera feeds, fans will be able to change their viewing positions from each team bench to a spot behind each base line, a seat no money can buy. This VR experience will provide fans with a unique look into what goes on away from the court. From players teaching each other new tricks to team chats, warms ups and games, a VR clip with 2x 4min features will be created (1-week after) that showcases the special nature of the Laver Cup environment from each team’s perspective. The focus here is a look away from the action, into the fresh shift in mindsets of the players from individual to team. Where else can you see two of the greatest tennis players ever sit on the one team and discuss tactics? YBVR technology optimizes production, streaming and delivery of VR video, building amazing VR experiences with the highest quality and adjusted bandwidth requirements. Be immersive!

Music At The Edge

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Music VR

Telefonica, Miss Caffeina and YBVR perform a Music VR experience, using Edge Computing technology and Adaptative FOV. Telefónica and Spanish band Miss Caffeina combined music with technology in Music At The Edge, an initiative of Telefónica’s Global Innovation area that allowed over 100 people to live an immersive 360º video music experience. This experience was deployed using Edge Computing technology in Telefonica’s network and YBVR technology for the Virtual Reality experience in Movistar Riders offices in Madrid. Music at the Edge involved streaming a concert by Miss Caffeina recorded in the highest quality 360º video format (8K@60fps) for the musical TV show Sesiones Movistar+, using YBVR technology. YBVR platform used Edge Computing putting the content closer to the users and improving response time for FOV adaptation. This allowed to the users to have the highest video quality using streaming video delivery. As David del Val, Director of Core Innovation at Telefónica, pointed out, “new video formats such as 4K, 8K and videoVR/360° are beginning to become a reality. Telefónica wants to be at the forefront of technology, which means developing new services and video content, and also being prepared to meet the expected demand for these new formats. For this reason, we have begun to transform our network by betting on virtualization and Edge Computing, technology that we have been developing for nearly two years and users have experienced today”. VR users could use instant camera change feature, choosing the camera to watch the experience, then the user could move from the center of the group to any of the other 4 cameras around the singers, without any stop or split in the experience. From the home menu, the user feels at the center of the stage, surrounded by the artists, with 6 songs available to be enjoyed in the VR experience. VR video, evolving sound and instant camera change, offered a stunning experience of immersive music. Next step is to extend this streaming experience to the home, when VR headsets become a popular gadget for entertainment.

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