WED, FEB 22, 2023 14:43 CETReport this content
RightBridge Ventures Group AB (“RightBridge Ventures”), the parent company of corporate advisory firm 1337 esports AB (“1337”), specializing in the esports and gaming industry, announces today that 1337 has signed a sales channel agreement with Yerba Buena VR Inc. (”YBVR”), a world technology leader in sports’ virtual and augmented reality.
1337 will act as sales channel and product development advisor to YBVR for their international expansion and toward esports and digital entertainment. This agreement provides access to a technology that 1337 B2B customers (media agencies, tournament operators, gaming centers, broadcasters, over-the-top platforms and telecom operators) demand.
With six years in the market and funding from international technology leaders such as Telefonica Group and Verizon Ventures, YBVR is a Silicon Valley-based technology company that aims to bring emotions closer to sports fans by providing a unique experience that transports them to their favorite sporting events without leaving their homes. Through this partnership, 1337 will contribute its extensive network and know-how in the esports and gaming industry, as well as with the portfolio of companies included in RightBridge Ventures Group, to further extend YBVR’s immersive experiences from sports into the world of e-sports and digital entertainment, creating new and exciting opportunities for fans to engage with their favorite e-sports events.
YBVR’s technology has already been delivered to multiple sports events for NBA, NASCAR, UFC, etc…. E-sports events are the next step combining the esports and gaming native digital fans community with the excitement of digital sports entertainment.
The partnership between YBVR and 1337 will bring immersive and interactive experiences to consumers of digital entertainment, including sports, e-sports, and music enthusiasts. The objective is to merge esports and traditional sports experiences for the digital entertainment consumer, providing a new level of excitement and engagement for fans.
The parties estimate that the partnership’s initially addressable events media rights esports market value is approximately 600MUSD and growing at c. 17% on a yearly basis. The initial focus of the partnership will be on the esports and gaming industry and on the geographical regions of the Middle East and Northern Europe. Prioritized potential customers will be esports event organizers, over–the–top content and broadcasting platforms, as well as esports content aggregators and game publishers with competitive titles. That sub-segment of the addressable market is estimated to be c. USD190M – 220MUSD and growing at a pace of 22% on a yearly basis.
“We are thrilled to work with YBVR to further extend their immersive experiences from sports into the world of e-sports,” said Carlos Barrios, 1337 chairman of the board. “By contributing with our network in the esports and gaming industry, as well as the portfolio of companies included in RightBridge Ventures Group, we believe that we can not only develop innovative immersive experiences to reach the esports and gaming engaged community of fans, but help content providers, over–the–top entertainment platforms and brands to tap that community as well.”
‘With 1337 we will reinforce the presence of our technology into the e_Sports community’ said Hector Prieto (CEO & Co-Founder of YBVR), ‘teaming up with 1337 and RightBridge Ventures, we are developing a super engaging experience for the eSports fans, I cannot think on a better partner to amplify the benefits of the YBVR immersive tech into e-Sports’
The next step of the agreement is to develop the joint offering and a structured approach to market through a joint business plan.
For further questions, please contact:
Carlos Barrios – CEO RightBridge Ventures Group AB
Telefon: +46 705 112579
About 1337 esports AB (www.1337esport.se)
1337 Esports is a specialised corporate advisory firm founded by Rightbridge Ventures. The company is based in Stockholm, Sweden, a pioneering country of esports and gaming. The mission of RightBridge Ventures’ is a secure and engaging social digital experience in the virtual realm of an open METAVERSE. With a team of senior experts and advisers from industries such as tech, crypto & blockchain, finance, retail, marketing, entertainment, esports & gaming, 1337 Esports provide solid solutions and expertise for companies seeking to further develop and improve their existing operations, or seeking to make a first engagement in the realm of the social digital environment of esports, gaming and the Metaverse
About YBVR (www.ybvr.com)
Yerba Buena VR (YBVR) is the world leader in sports in VR, a Silicon Valley-based technology company whose main purpose is to bring emotions closer to sports fans by providing a unique experience that transports them to their favorite sporting events without leaving their homes. YBVR is a one-stop-shop that has been six years in the market for building the next generation of live immersive video experiences in VR/360, unleashing the potential of immersive broadcasting by providing unparallel immersive experiences to sports fans connected from anywhere with any device: mobile, web, TV, and, of course, XR devices.
About RightBridge Ventures Group
RightBridge Ventures is a compounder and investment company based in Stockholm (Sweden) dedicated to investing in companies that shape the future of esports and gaming as part of the digital media and entertainment industry. For more information visit www.rightbridge.se or get updates by following us on Twitter on Instagram and LinkedIn.
RightBridge Ventures Group AB (publ)’s shares are traded on the Nasdaq First North Growth Market and Amudova AB is a Certified Adviser.