World Bowling

World Bowling Case Study

World Bowling and YBVR, the Silicon Valley immersive technology company, have announced a three-year partnership that will allow millions of fans to experience bowling like never before. YBVR, who has showcased its VR live streaming technology in top sports events like The Australian Open, will work with bowling’s international governing body to deliver the next generation of immersive technology in a multidevice strategy. “We are very excited with this opportunity to take the world of bowling to the next level, and attract new audiences around the world,” said Hector Prieto, YBVR CEO. The partnership will create vibrant and immersive experiences for bowling fans, bringing a new degree of engagement through virtual reality and interactive features. Together, World Bowling and YBVR will work to deliver new content and engage fans with a variety of Apps, software, and innovative solutions that allow for a personalized experience for every user. YBVR technology deploys 8K VR quality streaming and instant camera change in its broadcastings, allowing viewers to catch every second of the action from multiple points of view. Athletes, Coaches and fans will experience a 360 degree vision of the action, along integrated social and interactive capabilities that will connect them in ways until now impossible. “YBVR is an essential piece of the jigsaw in our “Bowling Evolved” strategy, providing multiple ways for our athletes and fans to experience, consume and engage with our elite, para bowling and academy content,” said Chris Neilson, Innovation & Business Development Director, World Bowling. Under the agreement, World Bowling and YBVR will develop a new future for VR coaching and education with further enhancements and integration into the global application for gamification and tournament data tracking. Neilson continues: “Users will be able to consume content via a multi-cam mobile experience in 2D, 180 and 360 with supportive features, real-time statistics and scoreboards for the complete XR experience”. About YBVR – Based in Silicon Valley and Madrid, YBVR is a technology start-up building the next generation VR video distribution platform. The company specializes in providing the best immersion for VR streaming for all devices, all with a single platform. Its technology has already delivered immersive experience to audiences of greatest tennis events, including Australian Open, Laver Cup and Davis Cup. About World Bowling – World Bowling is the International governing body for the sport of Tenpin, Ninepin and the newly formed ParaBowling representing five continental zones and 114 member federations. World Bowling was recognized by the International Olympic Committee (IOC) in 1979 as the world governing body for the sport of Bowling and by the International Paralympic Committee (IPC) in 2019 for ParaBowling. For more information and interviews, please contact: Media Contacts: YBVR ybvr@ybvr.com World Bowling Media Department media@worldbowling.org

Laver Cup 2019

Laver Cup

Laver Cup global VR streaming with the highest video quality using YBVR tech An outstanding immersive experience for tennis fans to enjoy Laver Cup in Virtual Reality. The best VR video live experience will be broadcasted from the Laver Cup tournament: 8K at 60 frames per second video, with instant camera change from the user, who can choose any of the 12 camera positions at the tennis court. The best tennis captured with two 360 degrees cameras close to the benches of the players and two 180 ones at the edges of the court, to follow your team like you were there in the front row or better. Fans will be able also to enjoy tennis from the Director’s Chair, where they can select which view out of 8 cameras they want to enjoy at each moment, with the same choice capability that the Broadcast Director. Laver Cup VR application will be available for Oculus Go (Oculus store) and HTC Vive Focus (Viveport store) from the beginning of the tournament. Highlights of the day, match points and featured immersive content will be available globally. Live matches will be watched from Europe. The five live Laver Cup VR session times are as follows: VR Highlights and more content will be available by 24h after the match and can be watched into the Laver Cup VR APP after the event. With 4 different camera feeds, fans will be able to change their viewing positions from each team bench to a spot behind each base line, a seat no money can buy. This VR experience will provide fans with a unique look into what goes on away from the court. From players teaching each other new tricks to team chats, warms ups and games, a VR clip with 2x 4min features will be created (1-week after) that showcases the special nature of the Laver Cup environment from each team’s perspective. The focus here is a look away from the action, into the fresh shift in mindsets of the players from individual to team. Where else can you see two of the greatest tennis players ever sit on the one team and discuss tactics? YBVR technology optimizes production, streaming and delivery of VR video, building amazing VR experiences with the highest quality and adjusted bandwidth requirements. Be immersive!

The adventure of a tennis VR immersive experience

Nadal Tennis

YBVR has an outstanding expertise of video VR experiences around tennis tournaments. Davis cup in 2018, Australian Open in 2019 and Mutua Madrid Open in 2018 and 2019 are the most important milestones in YBVR’s journey. They are convinced that tennis is a privileged test environment for develop a video VR experience. The size of the court gives a good opportunity to get the best of video VR capabilities, also, the exclusivity of first-row boxes adds an important value to the opportunity to share this immersive experience with a wide group of excluded fans and high skilled public. YBVR installs some 360 and 180 degrees cameras into the court, covering the general overview of the venue and also some first-row positions: close to the net, behind the players, aside the court judges… getting a high quality video source (8K at 60fps). A live production set compounds the content, adding digital and graphic information as the score board, players bio, match analytics, graphic advertisement and other data. Additionally, they insert the TV signal as a giant screen over the horizon, showing close-up images and replays. Tennis fans following the matches from outside of the main court could wear the VR headsets and watch the game into VR. YBVR technology allows experiencing 8K-60fps quality into a conventional VR headset by live streaming, giving an immersive feeling of what is happening in the court. The user can also decide what camera to watch from, in a non-interruptive transition. A map with different camera position is offered to the user to be chosen whenever. Last May, in Mutua Madrid Open 2019 tournament, more than 4,500 people visited the experience. Users could watch some live matches and the highlights of the previous days. Average time of watching was 4,9 minutes per visitor, increased to 7,1 minutes during live streaming. Other outstanding data is that more than 63% of users of this experience were kids and teens, that shows the power of VR to connect with young audiences. But notice that the main power of this technology is to be based on streaming, with bandwidth below 20Mbps per headset. This opens the experience to be enjoyed from home, maybe in a virtual-ticket model or a fan-immersive-channel subscription. We hope to see soon these kind of offerings in the VR world, joining VR high quality (8K/60fps), live events, interactive experience (camera change), data enrichment (TV screen, match analytics, score board, players bio…) and easy to use and access.